Carlsberg has invested £4 million into a new global television advert entitled the Crate Escape.
Source:Video: Carlsberg invests £4m into new Great Escape-inspired global TV ad
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CPL Training Group has said it received its highest-ever market share for the Award for Personal Licence Holders (APLH) qualification. Source:CPL Training wins highest-ever market share for APLH qualification High profile Labour MP Jack Straw has backed calls for the scrapping of the beer duty escalator. Source:High profile MP Jack Straw backs calls for beer duty escalator to be scrapped Heineken is celebrating 125 years of the Foster’s brand with its new TV and print ads. Source:Video: New Foster's ad campaign celebrates 125 years of brewing Source:Top 10 tips for Mother's Day Sixty MPs have called for a freeze in beer duty in next month’s Budget by sending a ‘message in a barrel’ to Chancellor George Osborne at an event in Westminster. Source:Beer Duty: MPs and industry leaders deliver ‘message in a barrel’ to Treasury BII London region chairman Tom Richardson urged younger members of the BII to get more involved. Source:BII London calls for new blood The Alcohol Health Alliance (AHA), an alliance of 70 medical bodies, has reiterated calls for the Government to taker tougher action on alcohol, including setting a minimum unit price of 50p, up from the David Cameron’s current plan of 45p. Source:The Alcohol Health Alliance supports minimum unit price of 50p Thatchers has launched a Somerset Mixed Fruit cider to sit alongside its Rosé and Pear variants as part of a new Somerset Fruit Ciders range. Source:Thatchers unveils a revamped fruit cider range Rodger Vickers, chairman of the panel of the Pubs Independent Conciliation and Arbitration Service (PICA-Service) has written an open letter to the trade in response to doubts raised in some quarters about his independence. Source:PICA-Service chair Rodger Vickers hits back over accusations of bias |
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