Heineken is investing in a marketing campaign for its new Foster’s Radler variant.
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Heineken is investing in a marketing campaign for its new Foster’s Radler variant. A new Russian soft drink, which has been developed to mimic the kick of vodka, but without containing alcohol, will be launched into pubs and bars in London and Brighton at the end of this month, alongside an £8m marketing campaign. Timothy Taylor, the Keighley based brewer, has appointed Mike Bramley to the company’s board of directors. Source:Timothy Taylor appoints former Mitchells & Butlers MD to board Molson Coors workers in Burton-on-Trent, Staffordshire, are being balloted on strike action after the brewer announced that it is consulting on the loss of up to 26 jobs Powder Train, the pub operator that had worked with high-profile chef Marco Pierre White, had “unsustainable EBITDA levels” and “severe liquidity issues” in the months prior to its collapse in February Source:Powder Train failure report highlights operational weaknesses Carlsberg UK is to reduce the ABV of Tuborg to 4% in an attempt to make the Danish lager more “accessible” to drinkers. Coca-Cola Enterprises (CCE) has confirmed that it is planning on 288 job losses, after plans to end its delivery service to pubs, restaurants and others in the foodservice sector. Source:Coca-Cola Enterprises job losses to hit pub delivery service Sixty-four percent of the pubs offered at auction were successfully sold in the first quarter of the year. Industry leaders have raised concern about a ‘traffic light system’ which is set to be introduced for to tackle ‘problem’ licensed premises in the City of London Source:Concerns raised over City of London 'traffic light' system for problem premises England’s oldest pub has made it on to VisitEngland’s ‘Bucket List’, in commemoration of St. George’s Day. Source:Ye Olde Trip to Jerusalem secures spot on the VisitEngland 'bucket list' |
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