Ale and Beer

Edinburgh gin rebrands fruit liqueurs range

Award-winning gin distillery Edinburgh Gin is giving its fruit liqueurs range a makeover.

Source:Edinburgh gin rebrands fruit liqueurs range

‘Naked waitresses flirt with you’: when pub advertising goes too far

As the promise of the perfect pint no longer seems to be enough to get punters through the door, boozers have begun to resort to weird and, sometimes not so wonderful, ways of getting people in. With a recent spate of pub signs going viral for all the wrong reasons, we examine how far is too far when it comes to advertising.

Source:‘Naked waitresses flirt with you’: when pub advertising goes too far

Respect your elders: How to attract older customers to your pub

The ‘grey pound’ is worth £320bn in the UK and represents a growing age group with diverse needs. So how can pubs tailor their services to attract older people with money to spend and plenty of life to live?

Source:Respect your elders: How to attract older customers to your pub

Publican ordered to pay more than £100,000 after he 'avoided paying business rates'

A publican was ordered to pay more than £95,000 in unpaid businesses rates and £16,000 in legal costs to Basildon Council last week.

Source:Publican ordered to pay more than £100,000 after he 'avoided paying business rates'

Craft beer growth relies on wholesalers becoming easier to use

Craft beer penetration will never increase dramatically unless wholesalers become more flexible and easier for the on-trade to use, Beer Hawk’s head of trade Russ Clarke told The Morning Advertiser.

Source:Craft beer growth relies on wholesalers becoming easier to use

Pubs warned to check eggs as Fipronil contamination scandal worsens

Operators have been urged to check the source of their eggs as the number believed to have been contaminated with Fipronil increased from an estimate of 21,000 to 700,000, a 3,233% rise.

Source:Pubs warned to check eggs as Fipronil contamination scandal worsens

Survey shows the ‘most important features’ of Britons’ ideal pub

Brits are looking for something more sophisticated from the pub these days, according to a new survey, with fruit machines and fags falling right to the bottom of their wish list.

Source:Survey shows the ‘most important features’ of Britons’ ideal pub

9 Instagram tips to increase your drinks sales

Getting to grips with social media could help boost drinks sales significantly for free, according to two experts in the field. However, happy-snapping will not do the job, but we have nine tips to help increase your sales through Instagram.

Source:9 Instagram tips to increase your drinks sales

Only £197k of £300m rates relief fund distributed so far

Local authorities have only paid out £197,000 of the £300m earmarked for business rates relief, since the payments became ‘available’ in April – the Liberal Democrat Party has revealed using Freedom of Information (FOI) requests.

Source:Only £197k of £300m rates relief fund distributed so far

What licensees want from CAMRA

Campaigning to further reduce beer duty and improving education around cellar management are just two things pub landlords want to see the Campaign for Real Ale (CAMRA) do more of in the future.

Source:What licensees want from CAMRA