Beer Brewing « Ale and Beer

Anheuser-Busch InBev Merger With SABMiller Advances

Chinese approval lifted the last major regulatory hurdle, and SABMiller’s board backed a sweetened offer valuing the brewer at about $104 billion.

Source:Anheuser-Busch InBev Merger With SABMiller Advances

The sweetened bid for the rival brewer came in response to the sharp drop in the pound in the weeks since Britain voted to leave the European Union.

Source:Post-‘Brexit’ Vote, Anheuser-Busch InBev Raises Offer for SABMiller

Anheuser-Busch InBev’s takeover of SABMiller could mean disaster for small brewers if antitrust officials don’t take action.

Source:A Big Merger May Flatten America’s Beer Market

The European Commission approved the merger after the companies agreed to sell several SABMiller assets in Europe to ease antitrust concerns.

Source:European Regulators Approve Anheuser-Busch InBev-SABMiller Merger

The brand said that its temporary name, America, was simply patriotic, but some considered it pandering in the midst of a polarizing election cycle.

Source:Budweiser’s New Campaign Taps Into Political Climate

“King of Beers” will be replaced on cans with “E Pluribus Unum” (“Out of many, one”), the words on American currency, among other changes.

Source:Budweiser Rebrands Itself ‘America’ (Just Temporarily)

Anheuser-Busch has moved to sell some assets as it seeks to ease regulatory concerns about its merger with SABMiller.

Source:Anheuser-Busch InBev Accepts Asahi’s Offer for Peroni and Grolsch

A businessman who made a name for himself reviving Eastern European breweries has taken on an American project: Pabst Blue Ribbon.

Source:Pabst Raids Dad’s Beer Fridge as It Looks to the Future

Dos Equis is replacing the gray-haired spokesman known as the “Most Interesting Man in the World” with another actor.

Source:Dos Equis Is Replacing Actor in ‘Most Interesting Man’ Ads

Anheuser-Busch InBev hopes the sale will ease regulators’ concerns about its nearly $104 billion merger with SABMiller, which owns part of CR Snow.

Source:Chinese Brewer to Buy SABMiller’s Stake in Snow Beer Maker