James Bond may never lose his taste for fast cars or dangerous women, but his famous preference for martinis — shaken, not stirred — will be broadened in his next film adventure to allow for the occasional swig of mass-market Dutch lager. This latest sign of the times is a result of a product placement deal between the brewers of Heineken beer and the producers of the ”James Bond” movie franchise, one that even the series star, Daniel Craig, is lamenting as ”unfortunate.” Advertising …
Source:Brewed, Neither Shaken Nor Stirred: James Bond Learns to Drink Beer